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New Amendment: A Step Towards Making Social Media Intermediaries More Accountable

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    The recent amendments to India’s Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021, aim to enhance accountability among social media intermediaries (SMIs) and strengthen user protection. A significant change is the establishment of Grievance Appellate Committees (GACs), providing users with a platform to appeal decisions made by SMIs’ Grievance Officers. This development addresses previous limitations where users’ only recourse was to approach higher courts. The GACs are designed to expedite grievance resolution, ensuring a more efficient and user-friendly process. These amendments reflect the Ministry of Electronics and Information Technology’s commitment to creating a safer online environment while imposing greater responsibility on SMIs.

    On October 28, 2022, the Ministry of Electronics and IT (“MeitY”) notified amendments to the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021 (“IT Rules”), categorically sending a warning to the social media intermediaries (“SMI”). This move comes five months after MeitY, in the month of June, proposed a draft of the aforementioned amendments and invited comments from the stakeholders, which garnered considerable reactions and discussions surrounding the regulation of social media in India.

    The amendments to the IT Rules provide a boost to MeitY’s objective to make internet a safe place for its users while imposing accountability on SMI.

    The amendments aim at inter alia improving the efficacy of the grievance redressal mechanism provided for in the IT Rules by providing for the establishment of appellate bodies, and proposing certain changes in the grievance redressal mechanism. Furthermore, there was a need felt to ensure better compliance by SMI of the IT Rules. In this light, we have highlighted in brief, the key amendments to the IT Rules below:

    1. Introduction of Grievance Appellate Committee

    Prior to the present amendment, the IT Rules prescribed appointment of grievance officers (“GCs”) by all SMI, to dispose of the complaints made by the users expeditiously and the only recourse available to users / stakeholders against the order of the grievance order was to contest the same before the High Courts or Supreme Court.

    To remedy the concerns of social media platform users, the amendments have envisaged establishment of one or more Grievance Appellate Committee(s) (“GAC”), each composed of a three-person panel appointment by the government. The GAC would comprise a chairperson and 2 whole time members, of which one would be a government official and the others would be autonomous representatives.

    Aggrieved users of social media platforms, would have the opportunity to, within 30 days, appeal against orders of the GCs to the GAC and the GAC shall make endeavours to resolve such appeals within 30 days from the date of receipt of such appeal. Furthermore, the GAC has been commissioned to adopt an online mode for the process of resolution of disputes, from the stage of filing an application, till decision thereof.

    While establishment of GACs is a remarkable step towards strengthening the grievance redressal framework in the SMI world, the amendments fall short in conferring express powers to the GAC, in the enforcement of its decisions.

    • Obligations of SMIs

    Previously, SMI were responsible to intimate its users of their rules, regulations, privacy policy and user agreement and the categories of content which they are prohibited from sharing or uploading on platforms.

    The amendments require SMI to make available these rules, regulations, privacy policy and user agreement in all regional languages. In addition, SMI now have the additional obligation to ensure that their users abide by the rules of the platform. This has considerably increased the responsibility of SMIs to supervise and regulate content on their websites and has attracted mixed reactions from both, the social media platforms and its users.

    Furthermore, according to the amendment, SMI must now address any complaint regarding removal of content from a platform, within 72 hours.

    About the Author
    Garima Mitra
    Garima Mitra
    Co-founder | garima@treelife.in

    Spearheads Transactions, Contracts, and Compliance verticals. Combines expertise in business law and a passion for social impact to shape the legal and financial ecosystem for startups.

    Koustubh Athavale
    Koustubh Athavale
    Senior Associate | Legal | koustubh.a@treelife.in

    Provides expertise in commercial contracts, dispute resolution, and data privacy. Leverages extensive experience in the startup ecosystem to deliver tailored legal solutions for diverse business needs.

    Pooja Savla
    Pooja Savla
    Principal Associate | Transactions | pooja.s@treelife.in

    Specializes in transaction advisory, including mergers and acquisitions, investment structuring, and corporate legal matters. Combines a strong background in law and finance to drive seamless transactions and business growth.

    We Are Problem Solvers. And Take Accountability.

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